https://theloomisagency.com/podcasts/the-voice-of-the-underdog/ In "The Voice Of The Underdog" Podcast, advertising veterans Mike Sullivan and Michael Tuggle unpack the poorly understood and grossly underleveraged connection between brand and culture. In each episode, the hosts discuss fascinating case studies, share entertaining stories from their 25 years in advertising together, and offer engaging insights for how successful challenger brands use culture to create extraordinary brand distinction. If you want to compete with and beat the category leaders, you have to start with your culture. If you want to build a great culture, start listening to this podcast. Wed, 01 Apr 2026 13:45:42 +0000 en-us © 2023 The Voice Of The Underdog The voice of the underdog Mike Sullivan & Michael Tuggle episodic In "The Voice Of The Underdog" Podcast, advertising veterans Mike Sullivan and Michael Tuggle unpack the poorly understood and grossly underleveraged connection between brand and culture. In each episode, the hosts discuss fascinating case studies, share entertaining stories from their 25 years in advertising together, and offer engaging insights for how successful challenger brands use culture to create extraordinary brand distinction. If you want to compete with and beat the category leaders, you have to start with your culture. If you want to build a great culture, start listening to this podcast. Mike Sullivan & Michael Tuggle false http://theloomisagency.com/wp-content/uploads/2023/06/5cfec01b44f3e29fae1fb88ade93fc4aecd05b192fbfbc2c2f1daa412b7c1921-scaled.jpg https://theloomisagency.com/podcasts/the-voice-of-the-underdog/ In "The Voice Of The Underdog" Podcast, advertising veterans Mike Sullivan and Michael Tuggle unpack the poorly understood and grossly underleveraged connection between brand and culture. In each episode, the hosts discuss fascinating case studies, share entertaining stories from their 25 years in advertising together, and offer engaging insights for how successful challenger brands use culture to create extraordinary brand distinction. If you want to compete with and beat the category leaders, you have to start with your culture. If you want to build a great culture, start listening to this podcast. No yes 2aa242cd-a309-5fb2-be74-eb30b5621795 https://wordpress.org/?v=6.9.4 https://theloomisagency.com/podcast/episode-8-the-best-of-2021/ Mon, 06 Dec 2021 22:00:00 +0000 https://theloomisagency.com/podcast/episode-8-the-best-of-2021/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/06/LOOMIS-Podcast_8.jpg false no 0:00 No no https://theloomisagency.com/podcast/episode-7-thats-encouraging/ Tue, 16 Nov 2021 18:00:00 +0000 https://theloomisagency.com/podcast/episode-7-thats-encouraging/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/06/LOOMIS-Podcast_7.jpg false no 0:00 No no https://theloomisagency.com/podcast/episode-6-yes-culture-matters/ Mon, 18 Oct 2021 20:00:00 +0000 https://theloomisagency.com/podcast/episode-6-yes-culture-matters/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/06/LOOMIS-Podcast_6.jpg false no 0:00 No no https://theloomisagency.com/podcast/episode-5-best-place-to-work/ Mon, 13 Sep 2021 18:00:00 +0000 https://theloomisagency.com/podcast/episode-5-best-place-to-work/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/06/LOOMIS-Podcast_5.jpg false no 0:00 No no https://theloomisagency.com/podcast/episode-4-culture-flavors-everything/ Wed, 18 Aug 2021 01:00:00 +0000 https://theloomisagency.com/podcast/episode-4-culture-flavors-everything/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/06/LOOMIS-Podcast_4.jpg false no 0:00 No no https://theloomisagency.com/podcast/episode-3-the-crunch-of-disruption/ Mon, 12 Jul 2021 20:00:00 +0000 https://theloomisagency.com/podcast/episode-3-the-crunch-of-disruption/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/06/LOOMIS-Podcast_3.jpg false no 0:00 No no https://theloomisagency.com/podcast/episode-2-banking-on-culture/ Mon, 14 Jun 2021 20:00:00 +0000 https://theloomisagency.com/podcast/episode-2-banking-on-culture/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/06/LOOMIS-Podcast_2.jpg false no 0:00 No no https://theloomisagency.com/podcast/episode-1-a-creators-take-on-culture/ Mon, 10 May 2021 20:00:00 +0000 https://theloomisagency.com/podcast/episode-1-a-creators-take-on-culture/ ... Read more »]]> ... Read more »]]> https://theloomisagency.com/wp-content/uploads/2021/05/LOOMIS-Podcast_1.jpg false no 0:00 No no