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Bark Blog

some thoughts
on the ad biz

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March 6, 2026 LOOMIS Wins at the 2026 Addy Awards

The LOOMIS Agency brought home top honors at this year’s American Advertising Awards (ADDYs), including Gold, Silver, and multiple honors.

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February 24, 2026 Two Economies, One Battleground

Two consumer economies have quietly taken shape in America. One still dines out regularly. The other group feels squeezed—and QSR (especially burgers and chicken) has…

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February 9, 2026 LOOMIS Super Bowl Party — Our Top 10 Ad Picks

An annual tradition in which we weigh in on our top 10 ads that won the moments between the plays in this year's Super Bowl.

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December 3, 2025 What Smart Restaurant Marketers Will Do to Win in 2026

Smart restaurant marketers need to make disciplined choices about how they show up for 2026. Embrace these 3 Truths to make it a banger year.

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November 17, 2025 LOOMIS Launches New Campaign and Branding with Texas Oncology

LOOMIS launches a new campaign for client Texas Oncology, highlighting the care and empathy of the nation’s leading cancer care team.

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October 22, 2025 LOOMIS WINS 4X THE PLATINUM AT MUSE CREATIVE AWARDS

LOOMIS received multiple nods from the Muse Creative Awards for work developed on behalf of clients Golden Chick and Dairy Queen.

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October 13, 2025 Be Yourself. Every Other Restaurant Is Already Taken.

The most successful restaurant brands lean into challenger branding, creating a clear and defensible position in the marketplace.

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October 3, 2025 LOOMIS Agency Serves Up New Campaign for The Ultimate Texas Collaboration

LOOMIS launches the Dr Pepper BBQ Patty Melt — a first-of-its-kind collab between two of Texas’ most iconic brands: DQ® and Dr Pepper®

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September 1, 2025 Why Strategic Partnerships are Key to Future Healthcare Marketing

Discover how strategic partnerships, influencer marketing, and a challenger mindset drive healthcare marketing success.

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