From the bark blog

  • Breaking The Culture Code - Part 2 by Mike Sullivan, the president of The Loomis Agency, the country's leading challenger brand advertising agency and the voice of the underdog

    In part one of Daniel Coyle’s instant classic, “The Culture Code,” he lists “Building Safety” as the first of three skills every leader needs to master to create a healthy and…

  • Breaking the Culture Code - Part 2 by Mike Sullivan, president of The Loomis Agency, the country's leading challenger brand advertising agency and the voice of the underdog

    Companies talk a lot about building a great culture. But, for many, that’s where it stops. It’s not that their heart isn’t in the right place. Any leader paying a modicum…

  • The Power Of Promise by Mike Sullivan, president of The Loomis Agency, the country's leading challenger brand advertising agency and the Voice of the Underdog

    There’s power in the word promise, both in having promise and in making one. Serious make or break power, capable of building and destroying companies, teams, relationships, people. Even brands. Especially…