People

leaders of
the pack

We’re working principals. We’re subject matter experts. But most of all, we’re invested in your success.

LET'S TALK

Scroll

WE BELIEVE IN SHARED SUCCESS

Luckily, we’ve had the privilege of sharing quite a lot of it. We also believe in sharing the load. We’ve created an open, collaborative environment where teams work together to accomplish great things. Where we stick together when deadlines loom, and trials arise. Where ideas are welcome from anyone, and all are encouraged to participate. Around here, resilience is an attitude and we encourage all our stakeholders to catch it.

CULTURE IS AN INSIDE JOB AND IT STARTS AT THE TOP

bark blog

Our thought leaders share some insights on the industry, the agency, and what it means to be a challenger brand.

April 10, 2025 The Essence of a Brand Forget Jargon: Your Brand is How You Make People… By Mike Sullivan February 18, 2025 Protecting the Patient Privacy, personalization, and other digital challenges for healthcare marketers.… By Christina McKinney February 10, 2025 10 Super Bowl LIX Spots That Scored What happened? You didn't come to our Super Bowl… By Kim Smith January 31, 2025 Beyond Quitter’s Day: A Challenger’s Health Journey For years, I was numb to my own health.… By Paul Bromfield December 11, 2024 Not Your Typical Holiday Work Party Reflections on Connection and Culture Last week, at our… By Mike Sullivan October 16, 2024 Transformative Marketing Strategies for Home Services Companies 5 Ways to Build Long-Lasting Relationships with Customers In… By Julie Ondrusek August 27, 2024 5 Branding Tips for Healthcare Marketers In healthcare marketing, whether you’re targeting independent practices, larger… By Eric Brule August 7, 2024 Stand Out in the Crowded Telecom Retail Market We don’t need to tell you, the telecom retail… By Katy Nash July 16, 2024 Challenger Brand Red Bull: From Zero To Hero Excerpt from THE VOICE OF THE UNDERDOG: HOW CHALLENGER… By Mike Sullivan June 24, 2024 Mastering Patient Acquisition and Retention A Healthcare Marketer's Guide Patient acquisition is one of… By Noelle Lantefield June 5, 2024 Takeaways: 2024 National Restaurant Association Show The annual National Restaurant Association Show coalesces industry leaders… By Jenna Oliver June 3, 2024 Conquering the Castle Measuring Success in Home Services Marketing In the ever-evolving… By Mike Sullivan

GET IN TOUCH

We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.