People

leaders of
the pack

We’re working principals. We’re subject matter experts. But most of all, we’re invested in your success.

Scroll

WE BELIEVE IN SHARED SUCCESS

Luckily, we’ve had the privilege of sharing quite a lot of it. We also believe in sharing the load. We’ve created an open, collaborative environment where teams work together to accomplish great things. Where we stick together when deadlines loom, and trials arise. Where ideas are welcome from anyone, and all are encouraged to participate. Around here, resilience is an attitude and we encourage all our stakeholders to catch it.

CULTURE IS AN INSIDE JOB AND IT STARTS AT THE TOP

bark blog

Our thought leaders share some insights on the industry, the agency, and what it means to be a challenger brand.

July 16, 2024 Challenger Brand Red Bull: From Zero To Hero Excerpt from THE VOICE OF THE UNDERDOG: HOW CHALLENGER… By Mike Sullivan June 24, 2024 Mastering Patient Acquisition and Retention A Healthcare Marketer's Guide Patient acquisition is one of… By Noelle Lantefield June 5, 2024 Takeaways: 2024 National Restaurant Association Show The annual National Restaurant Association Show coalesces industry leaders… By Jenna Oliver June 3, 2024 Conquering the Castle Measuring Success in Home Services Marketing In the ever-evolving… By Mike Sullivan May 21, 2024 The Essence of a Brand Forget Jargon: Your Brand is How You Make People… By Mike Sullivan April 2, 2024 The Year of Re-Engaging Restaurant Customers 2024 will be one of the most challenging years… By Jenna Oliver March 18, 2024 Challenger Brands: Conquering the Goliath 5 Key Strategies for Challenger Brand Success with Limited… By Mike Sullivan March 4, 2024 Healthcare Marketing in 2024 Delivering Value in Healthcare Marketing In an ever-evolving healthcare… By Christina McKinney February 12, 2024 Ad Winners From Super Bowl LVIII We know what people say about us advertising folks.… By Kim Smith January 30, 2024 Marketing Your Restaurant On Social Media How Social Media Marketing Can Benefit Your Restaurant Restaurants… By Mike Sullivan December 11, 2023 How Advertising Agencies Use Storytelling To Build Brands Storytelling is an art. Advertising agencies use that art… By Mike Sullivan October 23, 2023 Fake Influencers: AI On Social Media Imagine this: you just got home from work and… By Mike Sullivan

We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.