Mike Sullivan

August 28, 2023 Good, Your Company Culture is Showing

Company culture plays a huge role in shaping a brand's reputation. And there's a direct correlation between culture and business success.

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August 14, 2023 Questions To Ask Your Agency About AI

Using the latest AI has to offer creates a serious competitive advantage that neither agency nor client can afford to ignore.

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July 24, 2023 Building Authenticity and Trust As A Challenger Brand

How do challenger brands build and maintain trust with customers, especially when they're perceived as the underdog?

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May 30, 2023 Learning from Fast-Food Pace Setters

Today's QSR technology can capture massive amounts of data. To be successful, brands must have systems robust enough to harness it.

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April 24, 2023 4 Reasons HR & Marketing Should be BFFs

Marketing and Human Resources might not seem like the most obvious pairing, but they have more in common than you might think.

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April 17, 2023 How Does Your Ad Agency Use AI?

Ad agencies are trying to get their heads around the impact AI can or will have on client work. We look into ways ChatGPT might…

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