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Bark Blog

some thoughts
on the ad biz

Check back weekly for our thoughts on the advertising agency biz in general and challenger branding in particular. Or we’ll just send it to you.

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October 22, 2008 Nonconformity and the Art of Simplicity

Be it a company or a product, have you ever noticed that when something new comes along, you often hear the phrase, “It’s the new…

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June 4, 2016 Online Reputation Management for Restaurants

My favorite Thai restaurant is located a couple miles from my home tucked into one of those strip centers that disappears after you’ve driven by…

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February 8, 2016 Our Picks for Best Super Bowl 50 Commercials

We asked our team to share their thoughts on the best Super Bowl 50 ads. Wish your challenger brand was on the Super Bowl stage? See…

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October 20, 2015 Our Top 6 Holiday Promotions to Drive Sales at Your Restaurant

  You already know the importance of building your customer base and increasing traffic, but implement our Top 6 holiday promotions and you’ll drive sales…

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August 11, 2014 Overcoming the decline in Facebook Organic Reach

Struggling to overcome the declining reach on Facebook? Join the club. Fortunately, help is on the way. Our friends at Shoutlet are all about building…

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April 14, 2016 Patio-Perfect Dining for Challenger Brands

  A nice day, good friends, and a cold drink in your hand, and you’ve got the makings for a picturesque restaurant experience and an…

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We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.

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