Build a culture. And brand it. Four months ago, I stepped into the LOOMIS office for the first time when I interviewed for the position…
read moreHands down, the most clichéd request in marketing is for “out of the box” thinking. But what we often forget is that sometimes, the magic…
read moreLast week I took the long drive from Dallas to Los Angeles with my daughter to start her freshman year of college. I promise there’s…
read moreYou’re a disease. A brutal, heart-breaking, mysterious disease called Amyotrophic Lateral Sclerosis (ALS). You’re not heart disease. You’re not cancer. You don’t have a Race…
read moreWe all have something we stand for—something we believe in, something we strive toward. And we tend to seek out and build relationships with like-minded…
read moreLet’s be honest. We live in a world where people get paid the big bucks for what they know. Just look at the value we…
read moreOver the past week, we’ve explored the importance of incorporating great people and a great customer experience into your company and your brand. Having the…
read moreHow does Chick-Fil-A consistently train the best employees in fast food? The short answer is, they don’t. Chick-fil-A founder Truett Cathy addressed this very question directly in a 2005 interview.…
read moreYou don’t have to look too far to find article after article about the dilemma American workers are facing these days of too much work…
read moreIt was reported last week that Target CEO Gregg Steinhafel was forced out by an impatient board of directors who no longer believe in his…
read moreThe Voice of the Underdog®
Chapter 1
