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Bark Blog

some thoughts
on the ad biz

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October 26, 2020 Do This Now To Win Customers in 2021

Every brand is hungry to start 2021 with new opportunities and increased revenue. Here are 4 things you can do right now to help your…

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October 26, 2020 Do This To Win Customers in 2021

Every brand is hungry to start 2021 with new opportunities and increased revenue. Here are 4 things you can do right now to help your…

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September 29, 2020 Is AI the Future of Creativity?

Artificial intelligence has the potential to make branding and creative work better, but despite all the indicators pointing to the benefits of AI, creatives are…

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September 15, 2020 4 Digital Trends Will Change Everything

4 trends we think will continue disrupting Digital in the coming six months to a year:

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September 15, 2020 4 Digital Trends Will Change Everything In 2021

4 trends we think will continue disrupting Digital in the coming six months to a year:

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September 1, 2020 The Voice Of The Underdog: THE BOOK

THE VOICE OF THE UNDERDOG delves into challenger branding and how challengers create distinction by thinking culture first. Co-authored by Mike Sullivan and Michael Tuggle,…

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August 31, 2020 We Wrote The Book

In “The Voice of the Underdog,” advertising veterans Mike Sullivan and Michael Tuggle explain how challenger brands can turn disadvantage to their favor by using…

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June 5, 2020 This Is Our Moment

“I can’t breathe.” Two weeks ago, I couldn’t have imagined I’d hear that phrase outside the context of the coronavirus pandemic. But two weeks ago,…

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May 28, 2020 LOOMIS Re-Works UMC Campaign During Quarantine

DALLAS, TX – Working around production restrictions imposed as a result of the COVID-19 pandemic, LOOMIS has re-imaged and re-shot a spot for client United…

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