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Bark Blog

some thoughts
on the ad biz

Check back weekly for our thoughts on the advertising agency biz in general and challenger branding in particular. Or we’ll just send it to you.

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December 11, 2017 The Real Cost of Business (And Why The Competition Is Paying The Price)

As much as we want to believe in our superhero powers of efficiency and our ability to do two things at once, the truth is…

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December 7, 2017 It’s Not the Big Idea That Matters — It’s the One Before It

Throughout the summer of 1975, millions of Americans found themselves terrified by two simple things they never would have anticipated – an F and an…

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November 1, 2017 Remembering Those Who Came Before

If you haven’t seen the trailer for Pixar’s next blockbuster “Coco,” you will. The new feature from Disney’s animation juggernaut drops on November 22 and…

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October 30, 2017 10 Things That Should Scare The Hell Out Of Every Leader Of A Small to Midsize Ad Agency

While the rest of country gets to scare itself silly with Halloween horrors, if you’re the leader of a small to midsize ad agency, you…

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October 16, 2017 This Year’s MLB Playoffs will make media history.But will Anybody Watch?

It only took 113 years. For the first time in the history of Major League baseball, this year’s American League and National League Championship Series…

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September 12, 2017 2017 Social Media Image Sizes

Our digital agency partner, Iluminere collected the latest social media image specs, and we put them in one, easy to read infographic.

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We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.

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