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Bark Blog

some thoughts
on the ad biz

Check back weekly for our thoughts on the advertising agency biz in general and challenger branding in particular. Or we’ll just send it to you.

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July 10, 2014 3 Ways Restaurant Challenger Brands Can Keep From Losing Their Lunch

You don’t have to look too far to find article after article about the dilemma American workers are facing these days of too much work…

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February 18, 2015 4 Trends Will Make 2015 the Year of the Restaurant Marketer

Nobody needs to remind restaurant marketers about the dark days of 2009. Selling discretionary products and services is challenging in the best of times, but…

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March 18, 2016 5 Apps to Make Your Social Content More Engaging

Feeling like your challenger brand is in a social media rut? Have no fear, these apps are here, offering you endless ways to show your…

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January 5, 2016 5 Beverage Trends for Challenger Brands

  More than just a meal accompaniment, crafted beverages are money makers for most restaurants, so knowing these 5 beverage trends for 2016 can help…

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August 11, 2015 5 of the Best Restaurant Marketing Promotions for Back to School

  The kids are heading back to school and here are 5 of the best promotions we know to drive restaurant sales and target a…

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October 22, 2015 5 Questions to Ask Before Setting a Digital Media Strategy

  If your marketing plan doesn’t include some level of digital media, you could be missing out on a powerful way of connecting with consumers.…

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We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.

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