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Bark Blog

some thoughts
on the ad biz

Check back weekly for our thoughts on the advertising agency biz in general and challenger branding in particular. Or we’ll just send it to you.

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March 16, 2016 6 Tips for Marketing Quick-Service Breakfast

  Breakfast may be the most important meal of the day, and it’s quickly becoming a profitable daypart for quick-service restaurants. The Breakfast Wars Taco…

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February 12, 2015 7 Deadly Sins of Marketing Experts

  Pride, envy, gluttony, lust, anger, greed, and sloth. The seven deadly sins. Let’s face it, we’re mere mortals and stuff happens. For the religious…

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October 21, 2014 7 Questions To Ask Before Choosing an Ad Agency (or a Client) – Pt. 2

Yesterday, we looked at the first four questions you need to ask before choosing a new ad agency partner, or a new client if you’re…

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October 20, 2014 7 Questions You Need to Ask Before Choosing an Ad Agency (or a Client)

Getting married is exciting. There’s the nervous energy that comes from starting your new life together. The anticipation for what the uncharted future will bring.…

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July 24, 2008 A Call To Service

Our Democracy isn’t perfect. Without a doubt, we live in the greatest nation on earth, but there are still a number of incredible challenges and…

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December 16, 2014 A Challenger Brand Peek Into the College Football Playoffs

  One of the great truths of a bracketed championship format like the NCAA Basketball Tournament, and now the College Football Playoffs, is that no…

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We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.

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