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Bark Blog

some thoughts
on the ad biz

Check back weekly for our thoughts on the advertising agency biz in general and challenger branding in particular. Or we’ll just send it to you.

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September 26, 2018 4 Ways to Fix Your Social Media Strategy

The bad news: Chances are your brand is doing social media wrong. Now the good news: I’m almost positive your brand can right the ship…

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September 18, 2018 7 Questions You Have To Ask Before Choosing An Agency

Getting married is exciting. There’s the nervous energy that comes from starting your new life together. The anticipation for what the uncharted future will bring.…

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August 28, 2018 Are M&Ms Killing Your Culture?

If you’ve spent any time in an advertising agency (or frankly, breathing air on this planet) you know there are few things that can instantly…

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August 16, 2018 Hail to the Queen! Aretha Franklin, 1942-2018

A national treasure. A once in a lifetime talent. The Queen of Soul. Nobody lives up to labels like that. Aretha Franklin did. Today, the…

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August 6, 2018 How To Tell When Your Ad Campaign is Worn Out

Advertising agencies trade on big ideas. The right idea at the right time has the power to help a brand explode out of the competitive…

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July 26, 2018 The 5 Fastest Ways to Become Your Agency’s Favorite Client

You want to know a secret? Every agency has a favorite client. It doesn’t matter if you’re an award-winning creative shop, a big media firm,…

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We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.

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