Running restaurants is not for the faint of heart. The price of entry includes an appealing menu, the right location, a compelling space, tight…

  If you are a sports fan, you remember the famous hockey game played during the Lake Placid Olympics. It’s the game they call “The…

The more things change, the more they stay the same. That French proverb was popularized by novelist Jean-Baptiste Alphonse Karr back in the 19th century.…

A marketing director for a large company recently asked me for some help defending the use of television as an effective advertising medium to his…

Last week, Ad Age broke the story that CareerBuilder.com was putting its account in review because the new spots created by agency Cramer-Krasselt failed to…

  The Most Interesting Campaign in the World By Mike Sullivan Every so often, an advertising campaign comes along that rekindles my collegiate-era excitement for…